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How to structure Confluence pages: 5 secrets to success
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How to structure Confluence pages: 5 secrets to success

A headshot of Zoriana Bogutska
Zoriana Bogutska
7th June, 2024
4 min read
Three white blocks labelled 1, 2 and 3 on a stylised background
A headshot of Zoriana Bogutska
Zoriana Bogutska
7th June, 2024
4 min read
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Why page structure matters
Improve your page structure

Learning these secrets for creating the best Confluence page structure will change everything. Here’s what you need to know.

It doesn’t matter how valuable, well-thought-out, or interesting your content is - it’s the layout that will really make or break your page. For your Confluence page to be a success, you should be putting as much thought into structure as the written content itself.

Fortunately, you don't have to start from scratch when it comes to ideas. Here, we’ll be talking about how to boost your page structure to create the best Confluence pages.


Why Confluence page structure matters

Think about how you use a webpage. If there’s just one snippet of information you’re looking for, you’ll try to head directly to where on the page you can find it. Alternatively, if you’re reading through a longer piece, the webpage needs to be laid out in a way that holds your attention and makes it easy for you to process the information.

Users interact with Confluence pages similarly to how they would web pages - so it’s important to get the user experience (UX) right.

Did you know that on average, users spend a surprisingly low 5.59 seconds reading the written content on your website? With attention being hard to grab (and hold on to), your information must be easily accessible if you want users to stay.

Similarly, it was found that 79% of users scan new web pages, meaning that making your content scannable is a must for usability.

The best way of making sure users find the information they want in those crucial seconds is by structuring your Confluence pages to signpost exactly where the different sections or categories of information can be located.

How to improve your Confluence page structure


1. Use a clear hierarchy

Include headings and subheadings to clearly signpost the information on your Confluence page. This also helps to break up the text, making it easier to read and the information more retainable.

For really long, text-heavy Confluence pages with lots of sections, numbered headings can help users to locate the right section in just a few seconds. They’re particularly helpful if you’re listing ideas or instructions.


2. Clear clutter with collapsible sections and tabs

A too long, too busy, or text-heavy Confluence page is a sure-fire way to turn users away. A great way to combat this issue is through the use of collapsible sections. These allow users to select which sections of the page they want to have visible to them, vastly reducing the amount of text on the page at one time.

Similarly, tabs for Confluence give users the power to choose what information on the page to look at, and adds a clean, organised feel to your pages.


3. Break up text with visual elements

In a study run by Adobe, almost two-thirds of people said that if they were to consume content for 15 minutes, they’d rather read something interestingly designed than something plain.

Visual elements like interactive banners can not only save space on your page, but add colour and excitement too.


4. Use bullet points and lists

Adding more white space to your Confluence page prevents fatigue for users’ eyes and brains - helping them to read better - and helping you to keep them from clicking away.

Bullet points and lists are two ways to introduce white space to the page, whilst also breaking down more complex points to be easier to digest.


5. Add dividers

Dividers (thin horizontal lines on the page) helpfully section up content and add white space. Dividers also act as a cue to show that the current section is finished - so users can skip ahead to the next section if they need to.

Think of them as room for your users to breathe.

Improve your page structure today

Content Formatting Macros includes numbered headings, tabs, and more to make pages more engaging than ever.
Written by
A headshot of Zoriana Bogutska
Zoriana Bogutska
Senior Product Marketing Manager
Zoriana has over 12 years of experience in marketing, with 6 of them in product marketing management. As a Senior Product Marketing Manager, Zoriana aims to ensure Kolekti's apps excel by understanding customer needs, solving their problems, and making Kolekti truly the best solution.

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